Medical & Local SEO
Get found two ways: your website ranking in Google's search results, and your practice appearing in Google Maps when patients nearby search for care.
Patient Acquisition Services
Every practice needs a different number of new patients, from a different mix of channels, on a different budget. So we build your plan with you on a free call instead of selling a fixed package.
Overview
Getting new patients takes more than ads. Patients have to find you, trust you, be able to use their insurance with you, reach you and show up. Ads on their own rarely perform well; they work best on top of a strong website, Google presence, directory listings, reviews and insurance credentialing. That's the full funnel our program builds.
There's no fixed price because the right plan depends on your numbers. The goal is simple: what the program brings in should be more than it costs. We start by understanding what it costs to run your practice, what each new patient is worth, and what you're aiming for next, whether that's breaking even, becoming profitable or reaching your next growth goal. Then we recommend where to put your budget and what results to expect.
What you get
With this package you will be able to
- Know how many new patients you need to break even or reach your next goal.
- Put your budget into the channels that work best for your specialty and location.
- Get found through SEO, Google Maps, directories and ads.
- Build trust with reviews, social media and provider videos.
- Make sure insured patients can book with you, through credentialing and payer contracts.
- Turn inquiries into kept appointments with fast follow-up and reminders.
★★★★★
“Marketing expertise, personalized strategies and guidance that significantly increased our visibility and improved patient engagement.”
What's included
What's included (11 services)
Each service has its own page with full details.
Google Ads
Search ads that appear when nearby patients are looking for your services, managed for booked appointments rather than clicks.
Facebook & Instagram Ads
Ads on Facebook and Instagram that introduce your practice to local patients and bring them to book.
Social Media Management
A done-for-you social media program with strategy, content and reporting that builds trust with the patients in your community.
Doctor Video & Personal Branding
Introduction videos, headshots and a consistent personal brand that help patients feel they know you before they book.
Patient Email Marketing
Newsletters, recall reminders and reactivation emails that bring existing patients back for the care they need.
Physician Referral Marketing
A steady flow of referrals from primary care providers, specialists and community partners, built through outreach and reliable follow-through.
Online Doctor Directory Listings
Complete, accurate profiles on the directories patients use to choose providers, including insurer directories and our own GoGen Care.
Insurance Credentialing
Get in network with the insurance companies your patients carry.
Insurance Contract Negotiation
Your payer contracts reviewed and your rates benchmarked, with a clear case put to payers for better reimbursement and fairer terms.
Appointment Reminders & No-Show Reduction
Most EHRs already include appointment reminders.
FOR MORE NEW PATIENTSCustom plan
Built with you on a free call
Why these work together: Patients have to find you, trust you, be able to use their insurance and show up. SEO, directories and ads get you found, social media, video and email build trust, referrals add steady volume, credentialing and contracts make sure insured patients can book with you, and reminders keep them coming.
Plan my programDetails
How we build your plan
Start with our free break-even calculator to see how many patients your practice needs.
On a free call we look at six things, then recommend a budget, channels and expected results.
01
Your operating costs
What it costs to run your practice each month, so the plan aims to cover them.
02
What a new patient is worth
Average revenue per new patient over time, by payer mix and services.
03
Your capacity
How many new patients your schedule and team can take on.
04
Your budget
What you can invest in marketing and ads each month.
05
Your next goal
Break even, reach profitability, add a provider or open a location.
06
Your starting point
Your website, Google presence, reviews, listings and credentialing today.
Options
Two ways to run your program
Ads work best on a strong foundation, so every program starts there. Ad budgets are paid directly to Google and Meta.
Launch Program
3-month minimum, then month to month
- Month 1: we fix the foundation ads depend on, including landing pages, Google Business Profile, directory listings, call tracking and intake
- From month 2: Google and Meta ads go live
- Ads management: 15% of ad spend, minimum $300/month, plus $300 setup per platform
- Best for practices that need patients quickly
Growth Program
12-month program · up to 30% off service fees when paid upfront
- Everything in the Launch Program, plus Medical & Local SEO, social media, directories, referrals and email
- Ads bring patients early while SEO builds lasting results
- As organic results grow, your ad budget can shrink
- Monthly reporting and a 90-day review together
Process
How it works
- 1
Audit
We check how patients find you today: search, maps, reviews, ads and referrals.
- 2
Plan
We pick the channels that fit your specialty, location and payer mix.
- 3
Launch
Campaigns, profiles and content go live with call and booking tracking.
- 4
Report and improve
Monthly reporting on calls, bookings and cost per new patient.
FAQ
Frequently asked questions
Why isn't there a price for the Patient Acquisition Program?+
Because every practice's costs, goals, capacity and budget are different. We build the plan, and its price, around your numbers on a free call.
Can I run ads without SEO?+
Yes, through our Launch Program. We first fix the foundation that ads depend on, such as your landing pages, Google profile and tracking, then launch ads. For lasting results we recommend the Growth Program, which adds SEO.
How long is the commitment?+
The Launch Program has a 3-month minimum, then continues month to month. The Growth Program is a 12-month program, because SEO takes 6 to 12 months to reach full results.
Is there a discount for paying upfront?+
Yes. Paying upfront for the Growth Program saves up to 30% on our service fees. Ad budgets are paid to the ad platforms and aren't discounted.
How do you measure results?+
By booked appointments and cost per new patient, plus monthly reports on SEO progress such as rankings, map visibility and calls.
Let's map out your plan.
In a free 30-minute consultation we'll tell you exactly what your practice needs.