Audience planning
Location, age and interest audiences that don't rely on sensitive health data.
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Facebook & Instagram Ads
Ads on Facebook and Instagram that introduce your practice to local patients and bring them to book.
Get a free consultationMonthly15% of ad spend, minimum $300/month, plus $300 setup
Social ads reach people before they start searching, which suits services patients may not know they need, such as wellness programs, aesthetics, physical therapy or new practice openings.
Healthcare ads on Meta have strict rules about health targeting and patient privacy. We build campaigns that stay within them.
What's included
Creative
Images, short videos and copy that build trust without making medical claims.
Landing pages
Simple pages that turn interest into booking requests.
Privacy-safe tracking
Conversion measurement set up without sending health information to Meta.
Testing
Ads and audiences tested and improved every month.
Reporting
Reach, leads and booked appointments.
Price
15% of ad spend, minimum $300/month, plus $300 setup
Monthly
Billed monthly. How payment works
Who it's for
Practices launching new services, opening locations or offering cash-pay and elective services.
How it works
Audit
We check how patients find you today: search, maps, reviews, ads and referrals.
Plan
We pick the channels that fit your specialty, location and payer mix.
Launch
Campaigns, profiles and content go live with call and booking tracking.
Report and improve
Monthly reporting on calls, bookings and cost per new patient.
Hire it alone or as part of a package
Facebook & Instagram Ads is available on its own, and it is also included in Patient Acquisition Program. See all packages on our pricing page.
Specialties we provide facebook & instagram ads for
We work with practices of every specialty. These pages explain what is different about yours:
See every specialty and provider type →
Facebook & Instagram Ads FAQs
Can I target people with specific conditions?
No. Meta restricts targeting based on health conditions, so we target by location and broader interests instead.
Is Meta better than Google Ads?
They do different jobs. Google captures active searches; Meta builds awareness. Many practices use both.
Is ad spend included?
No, ad spend is paid directly to Meta.
Related patient marketing services
Ready to talk about facebook & instagram ads?
Book a free 30-minute consultation. We'll review your practice and tell you where to start.